Optmyzr
Worry-free account management for the AI and automation era of PPC.
The best Optmyzr alternatives in 2026: 8 tools, weighed for a single account
Optmyzr is priced for a portfolio. This page is for the advertiser with one account. Every figure was read at Optmyzr's own pages.
Google Ads and lead generation, 12 years 9 min read Updated 
Optmyzr sells tools to people who manage many accounts at once. Its cheapest published plan is $299/month, and the card beside that price reads "For up to 25 Accounts" and "Covers up to $25K/mo". It writes into Google Ads, and like RunPPC it applies nothing until you approve it.
Optmyzr Essentials is priced for twenty-five accounts. If you manage a portfolio, stay. RunPPC Pro is $49 for one account and works outside it too.
- If you are managing accounts for several clients Optmyzr. One subscription covers the whole book, and the per-account arithmetic stops being the question.
- If you are running one Google Ads account at $3,000 a month or less RunPPC Pro at $49. A weekly review, a Search campaign built for you, every change approved before it is applied.
- If you are not ready to pay for a tool yet Google's Recommendations tab, already inside the account. It sits in the table of other tools further down.
RunPPC
Your Google Ads expert that never sleeps.
Optmyzr, RunPPC, or neither?
Five questions about your own setup, not about what you like. Most portfolio answers end on Optmyzr, some end on RunPPC, and some end on options that cost nothing.
How many Google Ads accounts do you manage?
- One.
- Two or three.
- Four to twenty-five.
- More than twenty-five.
Where does the advertising budget go?
- Google Ads, and nowhere else.
- Google Ads, plus Meta or LinkedIn.
- Nowhere yet. Nothing is running.
What do those accounts spend in a month, added up?
- Under $3,000.
- Over $3,000, but nowhere near the slider's first step.
- Enough that the slider moves past its first step.
- Nothing yet. No campaign is running.
Who works on the account in a normal week?
- Me. It is my job, and I am in there most weeks.
- Me, when I remember, which is not weekly.
- Nobody. It has been running untouched for months.
- An agency or a freelancer I pay.
What can the tool itself cost each month?
- Nothing right now.
- Around $49.
- $299/month is fine.
- Whatever it earns back in leads.
Where the answers lead
Stay with Optmyzr
One Essentials subscription at $299/month covers the accounts printed on its card, and Meta and LinkedIn tools come with every plan at no extra cost. Split across a book of clients, the per-account cost stops being the question. Nothing on this page is a reason to leave a tool shaped like your week.
Read who should stay with OptmyzrSomeone already does this
An agency or a freelancer in the account every week already does the job software is sold to do. Before paying for a subscription on top, it is worth knowing what that work costs elsewhere. Nothing here says to fire anyone.
What Google Ads management costsStart with what costs nothing
At a budget of nothing, no paid tool is the right answer yet. Google's Recommendations tab is already inside the account, and Adzooma publishes a plan that stays free. Neither writes the campaign for you, and neither touches your landing page.
See the options that cost nothingRunPPC Pro
One Google Ads account under $3,000 a month, with nobody in it weekly, is the shape Pro is built for. Pro is $49/mo: a ranked review every week, a Search campaign written and launched for you, and every change applied only in the version you approved. Two or three accounts sit on Multi instead.
See what RunPPC does insteadRunPPC Max
Your spend is past what Pro covers, so Max is the honest line: no spend ceiling, and a review every day rather than every week. It also sends your closed jobs back to Google Ads, so bidding follows the clicks that became customers. Still one account, still approved change by change.
Compare the two, row by rowThis page is published by RunPPC, which is one of the products on it. RunPPC is not affiliated with Optmyzr.
We wrote it by opening Optmyzr's own pages and quoting them. Where a figure is rendered by JavaScript or sits behind a form, the page says so instead of guessing. No trial account was run for this comparison.
Prices read at optmyzr.com on .
What is Optmyzr?
Optmyzr is PPC management software for agencies and in-house teams running a portfolio of accounts, across Google Ads and other networks.
What does Optmyzr do well?
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It is priced per portfolio, not per account
One Essentials subscription at $299/month covers the accounts printed on its card. Split across a book of clients that is a few dollars each, so the cost stops scaling with the work. The tier above prints "Unlimited Ad Accounts*" instead of a number.
For up to 25 Accounts
optmyzr.com, read
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It applies changes only after you approve them
The same gate RunPPC uses. Optmyzr writes into the Google Ads account, and its home page states the boundary in one short sentence. That makes approval a draw between the two products rather than a difference, and this page is not going to pretend otherwise.
No changes without your approval, ever
optmyzr.com, read
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Meta and LinkedIn come with every plan
If the account you run is not only Google Ads, that reach is included rather than sold on top. RunPPC does Search and Performance Max inside Google Ads and nothing else, so an advertiser splitting budget across networks is better served here.
Meta and LinkedIn tools are included in every Optmyzr plan at no extra cost.
optmyzr.com, read
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Sidekick answers questions where you already are
A natural-language assistant listed on every tier of the plan comparison rather than held back for the top one. You ask it about the account inside the tool you happen to have open, which is a different thing from reading a report and deciding what to do next.
Sidekick is your PPC copilot inside every Optmyzr tool.
optmyzr.com, read
Where does Optmyzr stop?
Limits of fit, not of quality. Each one is Optmyzr's own wording, linked, with the reader it matters to.
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The entry plan is shaped for twenty-five accounts
Not a floor, and worth being precise about: the spend slider has no minimum, and an advertiser well under its first step buys that step at its published price. The shape is the issue. You pay the portfolio price whether you connect twenty-five accounts or one.
For up to 25 Accounts
Matters to: Anyone running a single Google Ads account
optmyzr.com, read
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The first price on the page is the annual one
The pricing page loads with the Annual toggle already selected and a discount badge beside it, so the headline number is the yearly commitment billed monthly. Click Monthly and the same plan at the same slider position costs more. Both figures are in the price table above.
Save 30%
Matters to: Anyone comparing month-to-month prices across tools
optmyzr.com, read
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It works inside the ad accounts
Optmyzr's pages describe work on campaigns, bids, keywords, budgets and reporting across networks. Nothing on them describes the page an ad sends people to, or sending the jobs you closed back to Google Ads so that bidding learns which clicks became customers.
Worry-free account management for the AI and automation era of PPC.
Matters to: Businesses whose ads are fine and whose landing page loses the call
optmyzr.com, read
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There is no free plan
A trial, and it asks for no card, but nothing free to sit on afterwards. Adzooma publishes a permanent free plan and appears in the table of other tools further down this page, and Google's own Recommendations tab is inside every account at no extra price.
Start your 14-day free trial today. No credit card required.
Matters to: Anyone who wants to keep using something without paying
optmyzr.com, read
What does Optmyzr cost in 2026?
| Plan | Price | Billing | Accounts | Spend covered |
|---|---|---|---|---|
| Essentials, month-to-month, first slider step | $299/month | monthly | For up to 25 Accounts | Covers up to $25K/mo |
| Essentials, billed annually, first slider step | $209/month | annual-billed-monthly | For up to 25 Accounts | Covers up to $25K/mo, the first slider step |
| Essentials, six-month billing, first slider step | $269 | six-month-billed-monthly | For up to 25 Accounts | Covers up to $25K/mo, the first slider step |
| Premium, first slider step | $389 monthly / $350 six-month / $272 annual | monthly | Unlimited Ad Accounts* | Covers up to $25K/mo, the first slider step |
Read the fine print
- "Starting at $209 a month" is the annual-billed price and the page's default view. Month-to-month at the same slider position is $299. Say "$299/mo month-to-month" or "$209/mo billed annually", never "$209/mo" alone.
- The pricing page also shows "$66/month": that is Optmyzr for Amazon Ads, a different product. "$199/hour" is a Setup Service line. Neither belongs in a Google Ads comparison.
- The slider has no minimum. A $3,000/mo advertiser buys the first step, which covers up to $25K/mo, at the first-step price. Never write that Optmyzr requires $25K of spend or turns small accounts away.
Read at https://www.optmyzr.com/pricing/ on . If this table and Optmyzr's page disagree, their page is right: tell us at support@runppc.com.
What does RunPPC do instead?
-
It comes to you
A ranked account review every week on Pro, every day on Max, and an alert the moment something breaks. You never have to remember to open anything, which matters when Google Ads is not your actual job.
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It works on the page the click lands on
RunPPC reviews the page your ads point at and proposes what to fix. Then it personalizes that page for every click, to the keyword someone typed and the city they searched from, through one snippet on the page you already have. Nothing that lives inside Google Ads can see your website, let alone rewrite it.
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It tells Google which clicks became customers
Your closed sales go back into Google Ads as conversions, so bidding optimizes toward the jobs you won rather than the forms people filled in. That is the largest single lever on cost per lead, and it is plumbing few advertisers set up on their own. On Max and above.
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It builds the Search campaign, not a to-do list
The agent writes the whole Search campaign: ad groups, keywords, and the negative keyword exclusions that stop you paying for the wrong searches. You read the finished campaign, approve it, and RunPPC builds it in your Google Ads account and launches it: you never have to go back into Google Ads. Say no and it rebuilds.
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It charges a flat fee, never a share of spend
Pro is $49/mo for one Google Ads account with up to $3,000 a month of ad spend; Max removes the ceiling. The price is the same whether the account spends a little or a lot, so nothing about the fee pulls toward a bigger budget.
Optmyzr vs RunPPC, side by side
3 of these rows go to Optmyzr and 3 are a draw.
| Optmyzr | RunPPC | |
|---|---|---|
| Cheapest published plan | $299/month, For up to 25 Accounts | $49/mo, 1 Google Ads account |
| How a change reaches Google Ads | You approve, then it applies | You approve, then it applies. Editing cancels the approval. |
| Accounts on the entry plan | For up to 25 Accounts | One on Pro and Max. Multi covers up to three, more by contact |
| Room to grow past the entry plan | The tier above prints "Unlimited Ad Accounts*" | Multi covers up to three accounts, more by contact |
| Networks covered | Google Ads, plus Meta and LinkedIn on every plan | Google Ads only: Search and Performance Max |
| Something free to keep using | No free plan. A trial, no card asked for | No free plan. Pro is the entry point |
| Natural-language assistant | Sidekick, listed on every tier | Elon, the agent that runs the review |
| Works on the landing page | Not described on its pages | Reviews the page, then personalizes it by keyword and city |
| Sends closed jobs back to Google | Not described on its pages | Offline conversion upload, on Max |
| How the work reaches you | Tools you open and run | A ranked review weekly on Pro, daily on Max, plus alerts |
What other tools will you see on the same search?
8 priced here, Optmyzr last as the one you came for. Adzooma publishes a plan that stays free, and this page gives it a row rather than leaving you to find it one result down.
| Tool | Price | Accounts | Spend covered | Changes |
|---|---|---|---|---|
| Ryze AI | $89/mo | Unlimited ad accounts | None published | You approve, or it auto-applies |
| Opteo | $129/mo | 10 Accounts | $25,000 Spend/mo | You approve, then it applies |
| Adalysis | $149 | Unlimited Google Ads accounts, Unlimited Microsoft Ads accounts, Unlimited users | Covers up to $50k/mo | Not stated |
| Adzooma | $0 monthly | Unlimited Ad Accounts Connected | No spend limit published | You approve, then it applies |
| Google Ads Recommendations tab (optimization score) | Built into Google Ads, no separate price published | Every Google Ads account | No limit stated | You approve, or it auto-applies |
| Ask Advisor (beta) | Built into Google Ads, no separate price published | Single accounts. Google: "Ask Advisor isn't available in MCC accounts" | No limit stated | Reports only |
| Google Ads scripts | Built into Google Ads, you write and maintain the code | "one to many Google Ads accounts", per the developer overview | No limit stated | Reports only |
| RunPPC | $49/mo | 1 account | Up to $3,000/mo | You approve, then it applies |
| Optmyzr | $299/month | For up to 25 Accounts | Covers up to $25K/mo | You approve, then it applies |
How do you try RunPPC without breaking what Optmyzr set up?
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Leave Optmyzr running
Nothing about trying RunPPC requires cancelling Optmyzr first. Both connect to the same Google Ads account through Google's own OAuth, and neither can see or undo what the other proposed. Keep the subscription until you have a reason to drop it.
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Keep a record of what Optmyzr set up
Optmyzr writes into your Google Ads account, so anything it applied is already there and shows in your change history. What lives only in Optmyzr is the reporting and the rules you built, so export the reports and write the rules down before the subscription ends.
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Note the account's baseline
Write down last month's cost per lead, the number of calls and forms, and the search terms that produced them. Any tool that claims an improvement should be measured against that, not against its own dashboard.
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Connect RunPPC and read the first review
Connect RunPPC and read the first review. Nothing is applied until you approve it, and RunPPC launches new campaigns itself.
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Decide after a full cycle
Give it four weeks of proposals and approvals, then compare cost per lead against the baseline. If Optmyzr still earns its place, keep it: the two are not exclusive, and the account is yours either way.
Who should stay with Optmyzr?
- You manage accounts for more than three clients. RunPPC's published Multi plan covers up to three, and more than three is by contact.
- You run Meta or LinkedIn alongside Google Ads and would rather have them in one subscription than two.
- You want a natural-language assistant sitting inside the tools you work in all day.
- Your book is large enough that $299/month spread across it is a rounding error.
So which one?
Stay with Optmyzr if
- You manage accounts for more than three clients. RunPPC's published Multi plan covers up to three, and more than three is by contact.
- You run Meta or LinkedIn alongside Google Ads and would rather have them in one subscription than two.
- You want a natural-language assistant sitting inside the tools you work in all day.
- Your book is large enough that $299/month spread across it is a rounding error.
Read at optmyzr.com on 2026-09-13.
Try RunPPC if
- You run one Google Ads account, and a plan shaped for twenty-five is the whole of the cost.
- You spend up to $3,000 a month and want the review to arrive without you opening anything.
- Your ads are doing their job and the page behind them is losing the call.
- You want the jobs you actually won fed back to Google Ads so bidding follows them.
- You want the Search campaign written and launched for you, rather than tools to build one with.
From $49/mo. Cancel anytime. No setup fee.
Frequently asked questions
How much does Optmyzr cost in 2026?
Optmyzr's cheapest published plan is $299/month. Its card reads "For up to 25 Accounts", read at https://www.optmyzr.com/pricing/ on 2026-09-13. Billed yearly, its page prints $209/month. There is no free plan, only a trial. Prices move, so open the link before you decide anything on this table.
Does Optmyzr make changes in your Google Ads account?
Yes. optmyzr.com: "No changes without your approval, ever". It applies changes, gated on approval. Read at https://www.optmyzr.com/ on 2026-09-13. RunPPC writes to the account too, only after you approve the exact version you were shown, and launches new campaigns itself: no trip back into Google Ads. Editing a proposal cancels its approval.
Is there a free alternative to Optmyzr?
Yes, and this page names them rather than hoping you do not look. Google's Recommendations tab is built into every account at no extra price, and Adzooma publishes a plan that stays free. RunPPC is not free: Pro is $49/mo. What you buy is an agent that picks what to review, proposes the change in plain language, and applies only the version you approved.
Does Optmyzr require a minimum ad spend?
No, and this is the thing most comparisons get wrong. Its pricing page asks what your monthly ad spend is, and the slider opens on its lowest step. An advertiser well below that step still buys that step, at the price printed for it. What you cannot avoid is paying for a plan shaped around twenty-five accounts when you run one.
Is Optmyzr cheaper if you pay for a year?
Yes, and the annual figure is the one the page shows first: it loads with the Annual toggle already selected and a discount badge beside it. Click Monthly and the same plan at the same slider position costs more. Compare month to month against month to month, or the gap between two tools looks smaller than it really is.
Is Optmyzr worth it if you only run one account?
It depends on how much of the plan you use. Essentials is shaped around twenty-five accounts, and the reporting and the Meta and LinkedIn tools are built for someone managing a book of them. One account advertising on Google Ads alone leaves most of what you pay for sitting idle. One account across two networks starts to earn it back.
What does RunPPC do that Optmyzr does not?
Two things, and both sit outside the ad account. RunPPC reviews the page the ads point at, then personalizes it for the keyword someone typed and the city they searched from. It also sends the jobs you closed back to Google Ads as conversions, so bidding follows the clicks that became customers. Neither is described on Optmyzr's pages.
Which one should you pick for five client accounts?
Optmyzr. RunPPC's published Multi plan covers up to three Google Ads accounts and more than three is by contact, so at five you are asking a price list for something it does not print. One Optmyzr subscription covers the whole book instead, and the cost per account stops being a question you have to answer every month.
Where do the figures on this page come from?
Other comparisons
Elon can read your whole account, then fix it with you.
Connect Google Ads and Elon reviews every campaign: which search terms spend the money, what each lead costs, and where each click lands. He proposes what to change and applies only what you approve. He launches new campaigns too, so you never go back into Google Ads.
See what your agent would fix first From $49/mo. No setup fee. Cancel anytime. Nothing changes in your account without your approval.
